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VERIZON. DONE SWITCHING.
Every carrier sells the switch. This one sold the last one.
Wireless is built around getting people to move: a better deal, a better phone, another reason to change. Done Switching flipped that logic.
The iPhone 15 wasn’t just an incentive to come to Verizon. It was a reason to stop looking.
Developed for Verizon’s U.S. market with The Community, named Ad Age’s 2024 Multicultural Agency of the Year.
The offer gave people a reason to move.
The idea made moving again unnecessary.
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